Revolut: Referrals — Work

2020

Referrals

Is a growth feature that rewards users for inviting friends to join the platform. Through time-limited campaigns, users can earn cash bonuses when referrals sign up, verify identity, and make qualifying transactions. The journey is streamlined with smart links, reminders, and in-app tracking to keep users informed and incentivised throughout the referral flow.

Yoyogroup.com

Revolut

Sr Product Designer

Prototyping

User research

UX, UI

Problem
We want to grown our users base but currently there isnt much of a clear incentive to gegt our current customers to invite their friends and family

Audience
Existing users and new customers entering the Revolut ecosystem.

01.

In a nutshell.

I worked on improving Revolut’s referrals experience, aiming to make it more visible, rewarding, and frictionless for users to invite friends. We redesigned the referral flow to simplify the journey from share to signup, added clear incentive breakdowns, and introduced dynamic tracking so users could see when rewards were unlocked. The updated design increased successful referrals by 14% over 30 days. By making the program feel more transparent and motivating, we helped drive organic growth through the user base.